Claire Davies Copywriter The Greedy Wordsmith

How to write copy that sells to the needs of other business owners

Author: Claire Davies. Narrative Consultant, Copywriter, Freelance Writer

The principles behind good copy apply whatever your audience. People are just people after all, with a number of emotional and illogical impulses that influence their buying habits. However. If your client is a business owner, there are practical questions that will need answering before they make a purchase. Here are a few pointers to help you write copy that sells.

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